Ortho Coffee

The term "ortho" is derived from the Greek word "orthos," meaning "straight," "correct," or "right," reflecting the quality of coffee that the owner takes pride in.
The Ortho logotype is inspired by Korean letterforms, mimicking how Korean syllables are structured. Ortho Coffe aims to offer people a spacious yet unique place where they can relax with fresh coffee, a coffee experience that engages the senses from the first sight to the last sip.

Mission statement: “Walk in after a long day, hand over your worries to us, sit back, and enjoy a perfect moment with our fresh coffee.”

Motto: “Always stick to the basics. Follow the right process to serve fresh, well-made coffee.”

Sit back and enjoy...

  • Brand Strategy
  • Naming
  • 360° Brand Identity
  • Responsive Website Design 
  • Package design
  • Art Direction
  • Motion Design

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Selected clients
Stanhope, Flexcon, Ortho Coffee, Cuisinart, Siemens AG, Siemens Energy, Beisheim Stiftung, Vectorworks, Mia & Ben, Marley Spoon, Dinnerly, AERA Bauwens, Pateron, Urban Nation, Linzerie, Universal Music, Porsche, Kölle Zoo, and many more

© Ran Park 2025